Do you believe in the power of suggestion?

by Kathy Sabo November 08, 2022

This past year I have been on a journey of change- specifically with my career evolving to self-employment. I have always wanted to do my own thing but never took the time to really dive in deep, perhaps one foot in and the other out.

I have muddled my way through this first year of business with some highs and lows. While understanding it is a process and it takes time. This summer a wonderful person recommended a book that hit home for me – it was called Traction by Gino Wickman. It is a play-by-play of how to build a business with a solid foundation.

Before reading this book, I had a business plan in my head… not on paper. I had a ton of ideas, and thoughts of what QCGifts.ca could be but nothing to share with a friend or colleague. In the first few chapters of Traction, it digs deep- asking about our Core Values, our Core Focus, where we will be in years two, and three, and so on. As I jotted down these key fundamentals and started to really own what this business was, it finally made me feel like QCGifts.ca was real. Like it was a thing.

I listed my goals, one being, building a network to get corporate orders. I had been thinking about this idea for almost a year, but I never said it with conviction. I never owned it. I certainly hadn’t written it down. But now it was there and I wanted it.

This past weekend was my first in-person event since reading Traction and understanding our core values and goals. I set up my booth, it had purpose and intent. It looked like it was a real business. As each person came into my little pop up, I said hello. I told them what this business was all about. And then the last thing I said to as many people as I could was-